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Bridgestone EMIABridgestone has today announced the launch of its newest addition to an ultra-high performance line: The Bridgestone Potenza Race. Created for track enthusiasts who are looking beyond just road legal performance, this new semi-slick tyre will give drivers that extra push they need when going fast on tarmac roads with a little bit more grip than regular tyres. Bridgestone has developed this new race-spec tyre after working closely with some of the world's top racing drivers, who have tested it to the limit on some of the most demanding tracks around the globe. The result is a tyre that offers exceptional grip and stability, even at high speeds, making it the perfect choice for those who want to push their limits on the racetrack. Whether you're looking to take your first steps into competitive racing or a seasoned pro, the Bridgestone Potenza Race is the ideal choice for those who want to go faster. With its combination of innovative design and world-class engineering, the Bridgestone Potenza Race is sure to set new standards in Track Tyres.
The new Bridgestone Potenza Race is an excellent choice for speed lovers who want to be in control at every turn. The tyre delivers the fastest lap time and best braking performance ahead of main competing products according to tests conducted by independent TÜV Süd. It also provides excellent handling on track during dry conditions, as well as long-life durability.
The latest addition to the Potenza range is a tyre with iconic status, having been used by Formula One racing teams for over 20 years. This long history and expertise in motorsports have led to Bridgestone creating one of its best-selling products -the perfect balance between performance on the track and off it.
The Potenza Race is Bridgestone’s first-ever dedicated replacement tyre for track days. Developed in collaboration with Lamborghini, the latest version of this high-performance product has been designed to deliver optimal traction and handling on any surface – whether it's wet or dry.
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The Bridgestone Potenza Race's incredible performance is made possible by the tyre’s tread pattern, construction and material compound innovation. The world-class racing shoe has been designed based on extensive market research led by their headquarters, focusing specifically on what circuit drivers expect from an ultra-high-performing tyre.
To make it more sustainable, Bridgestone created Virtual Tyre Development technology to help them predict how different tyres will perform before they develop prototypes and test them physically. As such 33% fewer raw materials are needed for production resulting in 10 thousand kilometres saved with 1 tonne of CO2 eliminated.
The new Bridgestone Potenza Race is available in 13 popular sizes between 17 and 20 inches, supporting the hot hatchbacks and sportscars most commonly used on tracks. Designed with input from motorsports lovers around the globe – Ferry confirmed this would be a “dream track tyre” for those who demand performance-level handling at their disposal -the company has created its first-ever semi-slick design, which emulates high grip surfaces found within racing environments without compromising safety or comfort when driving outside of these conditions
Intending to create a sustainable society, this project aligns with Bridgestone's "E8 Commitment" which consists of eight values starting from Energy and ending in Empowerment. This includes initiatives such as encouraging employees' creativity through innovation while engaging communities around their products for more significant impactful change at every level -from individuals down into neighbourhoods or cities where companies are located-and even internationally. Whether you're a professional or weekend warrior, we have the perfect tyre for your needs. Check out their selection and get back to us with any questions before purchasing.
