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ContinentalContinental has marked a pivotal achievement in the electric vehicle (EV) sector by supplying tires to 18 of the world's 20 highest-volume EV manufacturers in 2024. This includes major automakers across the globe, from Asia to Europe and the Americas. With original equipment partnerships extending to nine of the top ten EV manufacturers in each key region, Continental has solidified its position as a global leader in tire solutions for the evolving EV landscape.
EVs come with unique performance demands that differ from traditional combustion-engine vehicles. Their increased weight due to battery systems and the instant torque they deliver can lead to quicker tire wear and elevated road noise. Continental has addressed these issues head-on with tires engineered specifically for EV needs—offering low rolling resistance for increased range, optimized grip for safety, and reduced noise for a quieter ride.
One of the brand's most innovative developments is the EcoContact 7 tire. Designed for both electric and combustion-engine vehicles, this model features an aerodynamically enhanced sidewall and a dimpled texture inspired by golf ball physics. These "aerodimples" reduce airflow turbulence around the tire, lowering energy consumption and enhancing driving efficiency.
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To guide consumers in selecting the right products, Continental introduced the EV-Compatible label in 2023. Displayed on the sidewall of applicable tire models, this label helps drivers identify tires specifically optimized for electric vehicles. The initiative supports EV adoption by simplifying the selection process and ensuring performance compatibility.
Continental’s dedication to eco-friendly innovation dates back decades. In 1993, the company launched the ContiEcoContact line, one of the earliest tire ranges focused on environmental performance. Since then, it has consistently evolved its product lineup to meet changing mobility trends while maintaining a commitment to safety, performance, and sustainability.
By partnering with nearly all the top EV manufacturers worldwide, Continental is not only supporting today’s electric mobility revolution—it is shaping its future. Through relentless innovation, specialized engineering, and a commitment to global sustainability, the company continues to set new benchmarks for tire technology in the electric age.